Palm Treo 650 Marketing Campaign
How do you feel about Palm's latest marketing campaign for our Treo? [189 votes total]

I love it! It really conveys everything that our Treo stands for. (24)
 13%
It's great. They've done a good job at spreading the Treo message. (39)
 21%
It's OK. Nobody really spent a lot of time thinking about this one but at least our Treo is out there. (81)
 43%
It sucks. What were they thinking about!? Time to fire their ad agency. (45)
 24%


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Total Comments 4 | Start A New Comment
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Posted By: Al

Posted On: Oct 26, 2005
Views: 2721
It is good enough

I believe marketing is right this time. I don't think the majority of people who are buying a Treo know what push email is or how Streaming music from a Treo works. Those are advance powerful features that are hard to understand for regular users. Too much details on advertisement would make the Treo less appealing. Take a look at the Ipod they only focus on design than features.

Al


Posted By: Calroth

Posted On: Oct 25, 2005
Views: 2754
RE: Treo Marketing

"Or how about push-syncing to GMail, etc."

Believe it or not, but most of the people in the target market don't have Gmail or don't use it enough to matter. Only a small fraction of a percent of people do. The rest couldn't care less.

This is another example of how posters to sites like this are out of touch with reality. If we ran the marketing campaign, nobody would buy a Treo.


Posted By: Mike

Posted On: Oct 25, 2005
Views: 2787
You people are crazy

The ad is fine. It gets its point across. The vast majority of potential buyers aren't technogeeks who want to know the minutiae of what can be done with a Treo. They want to know the basics. And this does the trick.


 
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